Microsoft Sets Up Zune HD for Failure — Again

Not everyone at Wired is in love with the new Zune it seems:

Microsoft Sets Up Zune HD for Failure — Again

Seems the Zune HD links to a "closed store" - one third-party developers cannot easily code for. Observers in the industry agree this strategy is setting Microsoft up for failure, besides isnt the small app number the big complaint if the pre?

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Forgive my brevity, this was sent via Newton 2.0 (iPod Touch v1.x)